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Sales and Marketing Management Sound Off Blog

Success Strategies for 2009
January 05, 2009
Usually, this issue of my newsletter focuses on setting goals for the upcoming year. Goals are important; in fact, they’re...

‘Twas the Night Before The Big Demo
December 24, 2008
(with apologies to Clement Clarke Moore) By Peter E. Cohan, The Second Derivative, www.SecondDerivative.com ‘Twas the night ‘fore the demo...


Daily Perk Incentive Blog

Ask Christi: On-site Day Care
December 12, 2008
Dear Christi: We have an on-site day care and parents usually go down on their lunch hour to check in,...

Employees Walk Their Way to Higher Productivity
December 04, 2008
A recent article on www.nytimes.com, describes a new phenomenon popping up in companies across the country: the emergence of the...


Training Day Training Blog

Bench Me, Coach
January 06, 2009
That old John Fogerty song, Centerfield, never resonated with me. Begging a coach to put me in centerfield as opposed...

Industrious India
December 22, 2008
As too many U.S. companies downsize and ask workers to reconcile themselves to salary and hiring freezes for the first...


Sales Incentive Programs - Sales Marketing Management Skills - Employee Motivation Articles
Our Editor Suggests
Sizing Up Credit Card Rewards Programs
December 30, 2008 New Aite Group report reveals service is just as important as reward offerings.
Pulse on Gift Cards
December 30, 2008 Archstone Consulting survey reveals the top trends from the holidays.

  
Prove It Before You Promote It
January 06, 2009 How to Take Guesswork Out of Marketing (Wiley; $24.95)


Real Leaders Don't Do PowerPoint
December 31, 2008 How to Sell Yourself and Your Ideas (Crown Business; $21.95)



  
Training ROI: Attaching a Dollar Figure to Moving Training Online
Jan. 21 - Jan. 21, 2009
Online

Join Training Magazine on Wednesday, January 21st at 2PM EST to hear Roger Courville, founder of the 1080 Group, discuss the key benefits of moving training online, including attaching a dollar figure to your return on investment. Learn how to understand the value created through effective training, measure online training effectiveness and quantify the economic impact of online training.

Training 2009 Conference & Expo
Feb. 09 - Feb. 11, 2009
Georgia World Congress Center
Atlanta, GA
It's time to set your sights on Atlanta, GA, February 9-11, 2009 for Training 2009 Conference & Expo. As the source for professional development, this year's conference promises all of the in-depth content and practical insights you've come to expect from Training magazine…and much more. In addition, Training magazine is proud to present participant-centered training guru Bob Pike's Creative Training Techniques conference-within-a-conference (one of the best train-the-trainer resources available anywhere), training evaluation authorities Don and Jim Kirkpatrick's Evaluation Summit, and cutting-edge researcher Tony O'Driscoll's Get a Second Life: Learning in Virtual Environments Summit. Want more? This year's Expo floor will show you the best tools for the solutions you need this year (and the next). Plus, experiment and learn in the Expo Learning Trends Lab (with 3D virtual learning, rapid development tools, mobile learning, games and simulations, rapid authoring tools, and Web 2.0) and be an active networker, creative collaborator, and knowledge sharer when you join your Expo Connector and games-for-learning guru, Thiagi, for high-involvement games and activities (and prizes).